Whether you are a new business or an established company, your logo defines your professional identity – your distinctive services, your commitment to quality, and your promise to your customers. It’s an opportunity to capture the essence of your business in a way that resonates with your target audience and sets you apart.
Branding & Logo Development
Rebrand Strategy Scope Includes:
- Initial brand discovery meeting with team leaders.
- Internal brainstorm and strategy session.
- At least three initial logo concepts.
- Logo options may first be provided in black only. Colors to be selected once logo design is finalized. Logo design will take successful use across all mediums into consideration.
- Client will select a logo from designs provided or a combination of elements to create the final logo (up to two rounds of client changes to the logo).
Brand Style Guide
A brand style guide is a rulebook that explains how an organization presents itself to the world through its logo, font, and color selections. Using a brand style guide ensures that your brand looks and feels the same, even when you have different people working on your marketing and design projects.
Branding & Logo Deliverables:
- Logo in various formats – stacked, horizontal, etc.
- File types included: .jpg, .eps, and .png.
- A one-page Brand Style Guide including color palette (specified Pantone colors), fonts, logo usage guidelines etc.
- Design of basic stationery/marketing asset package (pick 3): business card (master version), letterhead, #10 envelope, notepad or greeting card/notecard, PowerPoint template, social avatar etc.. Printing is not included, but quotes will be provided upon request.
- High-resolution, production-ready PDF files will be provided, or printing services may be requested at an additional cost.
Investment: $3,000 one-time fee
